Job Description

Role Summary:

Mammoth Distribution is a leading cannabis company seeking a Director of Digital to drive digital communication and online strategy. This role will be responsible for optimizing digital channels, enhancing customer experiences, and boosting revenue through data-driven strategies. In addition, this role leads the charge to deliver seamless online experiences, aligning with our mission for top-shelf cannabis and exceptional service.

Core Behaviors that Spell Success:

• Blends analytics and creativity to craft digital strategies that drive revenue and engagement.
• Thrives in the fast-paced cannabis industry, adapting to change with strategic agility.
• Collaborates across teams, building trust and aligning efforts for shared success.
• Embodies our Happy, Hungry, Focused values, infusing them into campaigns and team dynamics.
• Leads with passion, executing and inspiring others to deliver results in a dynamic environment.

Key Deliverables:

• Execute digital and eCommerce strategies to grow revenue and customer loyalty across websites, social media, email lists, online platforms, etc.
• Optimize customer journeys, improving UX, conversion rates, and AOV via SEO, SEM, paid media, and email/text campaigns.
• Build dashboards to track KPIs sharing insights with leadership.
• Implement automation and eCommerce tools (e.g., Shopify) to streamline operations.
• Collaborate with marketing, product and sales to ensure cohesive brand campaigns.
• Manage vendor relationships and budgets to maximize ROI.

Key Indicators of Success:

• Revenue Growth : Achieve year-over-year eCommerce revenue growth.
• Customer Engagement : Increase traffic and retention.
• Efficiency : Reduce campaign execution time.
• Innovation : Launch digital initiatives that drive measurable growth.

Knowledge/Experience:

• 6+ years in digital marketing/eCommerce, driving D2C revenue growth.
• 2+ years leading teams, with expertise in Shopify, SEO, SEM, CRO, and analytics.
• Cannabis or CPG experience preferred; passion for the industry required.
• Strong data analysis and project management skills.
• Bachelor's degree in Marketing, Business, or related field; or equivalent experience.

Physical Requirements:

• Clear vision, hearing, and speech for communication.
• Able to work at a computer/phone for 8+ hours daily.
• Able and comfortable working on-site in varied environments.
• Can lift up to 20 lbs. and adapt to occasional travel/fieldwork.

WHO WE ARE:
Mammoth Distribution has been working steadily for several years to help build the cannabis industry one relationship at a time.
We are the exclusive distributor of multiple top-10 California cannabis brands including Heavy Hitters, Almora, Papa & Barkley and other products in the vape, flower, pre-roll, concentrate and edible categories. By establishing Mammoth as one of the largest and most professional distribution companies with best-in-class products successfully operating in the crowded California market, we are uniquely positioned for optimal growth as the legal cannabis industry continues to expand.

Mammoth Distribution provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Qualified Applicants with arrest or Conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. This role requires:

• Respectful collaboration/interactions with colleagues and customers
• Access to internal and customer records, handling confidential business information

Mammoth Distribution reasonably believes a criminal history may have a direct, adverse and negative relationship potentially resulting in a withdrawal of a conditional offer of employment. Background Check Required.

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